Our Story

A proud regional NSW family business

Our Team

David Pearce

Managing Director | Chief Remote Pilot

David is a retired NSW Police officer with over 30 years service.  The majority of his career was in the Intelligence field, with his last position as Intelligence Manager in the State Crime Command.

David has significant experience in spatial and data analysis, from both an operational and management perspective. He believes in providing data driven products that are able to be used by growers & consultants, to assist in decision making and increasing productivity.

David is a CASA Licensed Remote Pilot with certification to fly up to 25 kg aircraft, and night operations. 

Nick Pearce

Photographer | Drone Pilot | Sales 

Nick is an award winning photographer who brings his natural creative skills and enthusiasm to the business. He is currently completing his Postgraduate Certificate in Photography.

Nick has provided both ground and aerial photography & videography for a range of clients including Destinations NSW, Robert Oatley Wines, Mid-Western Regional Council and Komatsu.

Nick is a CASA Licensed Remote Pilot with certification to fly up to 25 kg aircraft, and night operations. He works in both the media and agricultural sides of the business.

We take flying drones seriously, with all flights undergoing a rigorous risk assessment to ensure every mission is conducted safely and legally.

Data Sense Aeromedia was initially established in 2017 by David Pearce to provide aerial services for agriculture and asset inspections.  Nick Pearce came on board soon after, and it allowed DSA to be able to provide promotional media & photography services to a wide range of industries. 

We use a range of state-of-the-art RPA's to capture high resolution images, video,  and data in a safe, cost-effective and timely manner.  All of our post production work in completed in house, not sent to a processing house that is normally overseas. 

In August 2018, David travelled to California and meet with Chandler Bennett, the inventor & President of Parabug.  DSA was the first certified Parabug operator outside of the USA.  We have now partnered with Parabug LLC and formed Parabug Australia to manage and build a network of operators around Australia & New Zealand.

In late 2019, we partnering a number of leading Agtech companies to be able to provide clients with cutting-edge services.  To  better reflect these services we moved the agricultural services under the Data Sense Agriculture banner. 

During early 2020, we again expanded the scope of DSA into retail sales of RPA's (drones), parts and accessories.  We considered this a nature evolution, being able to provide first hand advice as experienced pilots and photographers.

DSA is certified by the Australia Aviation safety Authority (ReOC # 6222) and holds all necessary insurance covers.  

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